The AvePoint Solution
The NPO found its solution with AvePoint tyGraph. tyGraph is purpose-built for Microsoft 365, capturing a 360-degree view of an organization’s tenant and providing advanced analytics and visualizations into user activity, engagement, and sentiment. These analytics detail how users are accessing and engaging with the content through key metrics like unique users, page views, and even page read percentages.
With tyGraph, the NPO has the analytics they need to track KPIs and other performance metrics. The Knowledge Manager says, “Now, we can tell a story that isn’t purely anecdotal. We have metrics around usage and activity – who is looking at what, how much is it being looked at, when they’re looking at it – all the way down to the object level. We can even segment data by user, group, or topic to identify trends and patterns.”
tyGraph’s real-time insights enable the NPO’s content owners to measure the impact of communications and improve content delivery. Now, they can test multiple promotional channels to determine what’s most effective and where to invest more time and resources, optimizing their affiliate communication efforts.
The NPO also uses tyGraph to measure the performance of pages in its intranet. These metrics help them determine what sort of content – like video, audio, or imagery – and how much of this content works best, based on load times.
“We have affiliates around the world with varying connection speeds,” says the Knowledge Manager. “We don’t want someone in a rural area to wait forever for a video or super long page to load. The page performance metrics have really improved our UX and accessibility.”
Using the solution, the NPO established self-service content reviews, requiring content owners to regularly review their sites and pages and make updates or archive as needed. “There’s no way to do it without the tyGraph tool,” says the Knowledge Manager. But with tyGraph, site owners can take a data-driven approach to these quarterly all-site reviews, ensuring that their SharePoint knowledge base isn’t cluttered with low- or no-engagement content and thereby improving user experience.
The NPO’s Knowledge Management team credits tyGraph with elevating its credibility. Internally, they’re now known as “the team who can help you do things you don’t know how to do,” explains the Knowledge Manager. Although the team is there to help, users don’t rely on Knowledge Management to get the information they need; tyGraph is available for self-service data pulls via a Power BI workspace to the NPO’s 60 teams in their central US office.