1. Entire Agreement
Unless otherwise speciﬁed in writing by AvePoint, the Partner Program Resale Agreement (“PPRA”) and these Partner Program Terms govern your participation in the AvePoint partner program (“Program”)., including marketing and incentive programs and other subprograms that are available to you When the AvePoint Partner Program Terms and Conditions are updated, they will replace any existing Partner Program Terms. Capitalized terms not defined in these Partner Program Terms shall have the meaning given to them in the PPRA.
You agree that if you participate in any sales or marketing initiative or program under the AvePoint Partner Program, or receive benefits from it, you are subject to the terms and conditions (if any) that AvePoint sets forth for the initiative or program (“Subprogram Terms”). All initiatives or programs that offer incentives, rebates, marketing development funds, or other financial benefits are subject to these Partner Program Terms and to the business rules (if any) provided by AvePoint for the initiative or program.
3.1 Throughout your participation in the Program, you must:
3.2 Failure to comply with these program terms will be considered a breach of the PPRA. AvePoint reserves the right to terminate the agreement for cause in accordance with the terms outlined in the PPRA.
Program Benefits & Incentives
1. Partner Status
1.1 The AvePoint Partner Program has two defined partner types:
1.2 AvePoint reserves the right to segment partners between these partner types at their convenience and without notice.
2. Deal Registration
2.1 If you are permitted to participate in the deal registration program, your registrations are subject to the “Deal Registration Terms and Guidelines” located in Appendix I of this document.
3. Base List Discounts
3.1 Resellers are authorized to receive discounts on the list price of AvePoint’s Products (“List Discounts”) when buying from Distribution or directly from AvePoint. Discounts from partners purchasing directly with AvePoint will be provided based on the following guidelines:
3.2 Resellers may negotiate list discounts directly with their preferred Distributor.
4. Deal Registration Bonus Discount
4.1 Resellers who have submitted a deal registration and have had it accepted per the Deal Registration Terms and Guidelines will receive an additional bonus discount.
4.2 Accepted Deal Registration – Bonus List Discount - Resellers who are buying directly from AvePoint will receive an additional 12% Bonus Discount with an accepted Deal Registration.
4.3 Resellers who purchase via distribution may negotiate their discount with distribution. Distributors will receive an additional bonus discount that they may share with the Reseller if there is an accepted deal registration within the Partner Portal.
5. Referral Commissions
5.1 Resellers may refer business to AvePoint and not participate in the transactional order process. If AvePoint can close the deal with the End-User in 12 months, the referring Reseller (“Recommender”) will receive a up to a 10% Commission for the First-Year Product Value sold to the End-User.
5.2 Payment of referral commissions will only be made:
6. Quarterly Sales Incentives
AvePoint may, at its convenience, offer regional sales incentives. These incentives will have specific terms and objectives to meet. Incentives may be in the form of additional product front-end discounts, back-end rebates, promotional materials, gift cards, and the like.
7. Success Plan Rebates
For Invested Partners, a Success Plan may be drafted to identify specific goals and objectives for the Resellers to meet. In some cases, AvePoint and Reseller may agree to a rebate program based on certain performance or investment targets for the year the success plan is in effect. This shall be no more than 5% Rebate of certain qualifying sales processed during that year.
8. Marketing Development Funds (MDF)
AvePoint may at its sole discretion allow for Resellers to submit MDF proposals for funds to promote activities involving marketing and selling AvePoint solutions. These funds must be requested and approved within the Partner Portal.
9. Training Materials
AvePoint will provide training to Resellers via the Partner Portal. All training will be delivered remotely. In-person training may be requested by Resellers. Reseller may assume costs associated with any customized training sessions delivered in-person by AvePoint personnel when requested by Reseller for Reseller employees.
10. Lead Management Tools
10.1 AvePoint may in its sole discretion provide you with lead management tools to access and manage information regarding your leads (“Lead Management Tools”). The term “Partner Lead Contact Data” shall mean any contact’s ﬁrst and last name, e-mail address, and/or phone number that (i) were not provided by AvePoint and (ii) you choose to record in the Lead Management Tools. Partner Lead Contact Data will not be used by AvePoint for its direct sales or marketing efforts except with your prior approval or except if such data is obtained by AvePoint independently from other sources
10.2 If you provide to AvePoint any Partner Lead Contact Data, you represent that you have obtained permission for AvePoint in accordance with applicable laws to receive the Personal Information and to use and disclose the Personal Information as set out above.