The recent Australian Sharepoint Conference (#AUSPC), held in Melbourne from March 20-21, was a roaring success for AvePoint – #AveMania was in full effect throughout the event. As Gold Sponsors, AvePoint had a major presence, and we were able to make connections and have meaningful conversations with many of the Microsoft SharePoint community members in attendance.
In order to deliver SharePoint expertise and best practices to all attendees, AvePoint’s SharePoint MVPs Dan Holme and Jeremy Thake gave keynote speeches during the conference. Both received praise for their presentations and continuing to spread thought leadership across the SharePoint community.
Whilst a broad range of topics were covered over the two days, it was the topic of Governance, a widely spoken about issue, which took centre stage for many of the conference attendees. They were in luck, of course, as AvePoint showcased DocAve 6, the enterprise-class management platform for SharePoint governance, throughout the event.
In briefing us a day prior to the conference, AvePoint VP of Global Marketing Heather Newman encouraged us to really fly the AvePoint flag and above all, "Make. Some. Noise." Not the annoying sort of noise that pierces your eardrum like an alarm clock in the morning. Rather, the sort of noise that creates a certain level of intrigue and curiosity, such as the sound of a text alert on your phone. And that we did! We did this by engaging people and always remaining cool yet professional in our approach. We did this with passion. We sought our own conversations, and we did all this while having fun. On top of that, we also took our message of SharePoint success to the Twitterverse.
Whilst the concept of Twitter was all very new to the Melbourne office, the Twitterverse was running hot with AvePoint slogans and self-promotion by the end. Making ourselves very well-known across the #AUSPC feed, throughout the event, there was a widespread trend of “Aveisms” such “AveTastic,” “AveMania,” and “AveLicious.”
Although the idea of presiding at a booth during an industry conference might seem mundane, the energy from colleagues and constant flow of interaction with members of the SharePoint community meant that there was never a dull moment. Equally as impressive from the AvePoint crew was how successfully we hosted the AUSPC exclusive after party, which boasted a fantastic turnout, wonderful festivities, and allowed us to spend a fantastic evening with customers, partners, and other community members.
All in all, the conference was an enormous success, and this will carry over into opportunities gained down the line. Hats off to all of the staff in the way that they carried themselves over the two days, and in particular Karen Cheung, who worked tirelessly to ensure the event ran as smoothly as it did.
Did you attend Australian SharePoint Conference? What did you think? Let me know in the comments below! Until next time, stay safe, and be sure to connect with me on Twitter.
